In 2011, the spirit of Sportura was re-expressed with a new style and new technologies that only
Seiko, with five decades of experience at the pinnacle of world sport, could create. The collection
was an immediate international success and is now expanded to include a new chronograph that
honors the success of our partners, FC Barcelona, a dramatically styled aviation watch, and a
striking design for women.
When Seiko was appointed as watch partner of FC Barcelona, the profile of the club could not
have been higher and, during 2011, they once again swept all before them, winning La Liga, the
UEFA Champions League and, most recently, the FIFA Club World Cup. The passion, speed and
precision of their play are now captured in the design of the 2012 Sportura FCB chronograph.
The secret of the appeal is in the detail. The long, curved lugs give the watch the perfect fit on
the wrist, the chronograph buttons have a wide surface area to ensure precise operation and
the chronograph minute hand has a curved and sharply pointed shape to make exact reading of
the elapsed time easy in any light conditions…
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